Brochures • Magazines • Newspapers
A brochure (also referred to as a pamphlet) is a leaflet. Brochures are advertising pieces mainly used to introduce a company or organization, and inform about products and/or services to a target audience. Brochures are distributed by radio, handed personally or placed in brochure racks.They are usually present near tourist attractions.
The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds). A bi-fold brochure results in four panels (two panels on each side), while a tri-fold results in six panels (three panels on each side).